| QDYY ship supply co., ltd. As my ship supply the representative of the Company,the market downturn and the cut-throat competition under double pressure, and how to optimize the development strategies, reduce costs, and stability of the market share of the Company’s issue that needs to be addressed. This paper to QDYY ship supply co., ltd. For the object, and in response to its backward integration strategy, and look forward to the study will be to our transport industry Integration Strategy Research provide useful lessons and reference. Based on this, the specific details of the study are as follows: The first part was a introductory section, the Section from the research of the meaning and context,starting with an integrated on the domestic and foreign on this topic in the latest research results, and try to build the papers of the structure, and the section also describes the study involved in the work of the methods and techniques; part 2 for QDYY ship supply company’s internal and external environment for research, and summarizes the problems.The part of the Company’s status quo for the simple, from the face of the macro-level, and competition and internal and external environment in which the analysis of the specific,pointed out that the company was in the process of development. Section 3 is mainly directed against the Company after the integration of the strategic building of research work, from the Company to the strategic means of proceeding need to justify its implementation of this strategic deployment of the feasibility, and try to the entire framework for building. For backward integration, implementation of the strategy, the vendor relationship with the enterprise, for analysis and research work. Part 4 to the Company after the integration of the specific implementation of major research content.From the company’s culture and philosophy, capital operation, organizational structure and management mechanisms, such as multi-level concrete implementation measures. Section5 contains conclusions. Full text for a summary of the overview, and on the subject of the future development trend analysis. |