Under The New Situation Of China Construction Bank E-Commercecurrent Situation Analysis And Development Strategy Research

In recent years, China’s e-commerce market and non-financial institution payment platform is growing at an unprecedented rate of rapid development of the real economy and the traditional business model has had a major impact, especially on the operating mode of commercial banks formed a huge challenge. Banking market space into a new era of e-commerce space by a coexistence of virtual market and traditional market from traditional counter service-oriented markets. This change makes the bank the original extensive development strategy must be to a market segmentation and "customer-centric" strategy refinement intensive restructuring, the transition process will be a comprehensive, long-term, complex process, on the banks management model, philosophy will produce a thorough, profound changes.Construction bank electronic banking is in charge of selling through the public network to provide clients with service electronic banking management department, and the author as a member of CCB e-banking product marketing in recent years, deeply felt the electronic banking in e-commerce into energy as well as the achievements. Under the new situation, the author of this paper Internet financial problems facing the opportunities challenges in construction bank, the aspects of electronic banking development problems in the process of e-commerce. And from the overview of e-commerce construction bank electronic commerce development environment construction bank electronic commerce development present situation and the construction bank advice of e-commerce development. First analysis introduces the rise of e-commerce development, the main electric business platform pattern classification, analysis of bank development the basic condition of the electric business platform. Then the object in this paper, a case study of China construction bank do comprehensive analysis, including its history development present situation and the threat. Followed by the study of construction bank electric business platform model, from its organization management duties, scope of business and risk control and other aspects, the commercial Banks how to utilize the existing organizational structure of the technical terms and financial products and services such as resource integration, complete electric business platform development operation and maintenance and expansion of our business. Find the electric business platform for the current development of commercial bank solve the problem The last is about the future of electric business platform for the development of construction bank China construction bank to develop e-commerce, on the one hand, to learn the advanced experience of large electrical business, combined with the bank financial service advantage; Domestic Banks, on the other hand, must carry on the change of the business, foreign to strengthen cross-border cooperation and collaboration, to adapt to the demands of the development of electricity...