Firstly, through literature research of service profit chain theory and the theory of logistics service quality as well as an analysis of the status quo of L logistics company, helps us to find that applying service profit chain theory to L logistics company can help the company strengthen its strategic management, enhance their core competitiveness, and can effectively reduce the company’s operating costs, enhance corporate earnings, which has important implications for the long-term development of the company.Secondly, through in-depth study of the service profit chain theory we build a broad service profit chain model of the company, according to the service profit chain elements of the model we design L logistics company’s elements survey questionnaire.Followed by benchmarking learning method, compare gap of service profit chain elements of case company and those benchmarking companies who have achieved great success through implementation of service profit chain management. Thus given improve direction of the service profit chain related factors of L logistics company. Finally, we build the capacity promotion strategies of the service profit chain elements based primarily on service profit chain the questionnaire and benchmarking learning. |