A Study Of HN Farm Diversified Investment Strategy

China has more than 30 years of reform and opening-up, under the dev-elopment of economic globalization, China has become the second economic power in the world, with the 2012 "the eighteenth big victory," comprehensiv-ely deepen reform of the state-owned enterprises has been opened. And many e-nterprises are in merger and acquisition and integration, Multinational acqui-sition, domestic strong merger, these are in order to make the enterprise bigg-er and stronger, more competitive and more vigorously, and these are also wi-th diversified investment strategy are inseparable.We can see from the example, implement the strategy of diversification, some big enterprises, and some enterprises loss, bankruptcy, collapse, so com-panies have to be very careful in the choice of diversification investment stra-tegy, not blind investment. So how to succeed in the implementation of the diversification strategy? Whether those enterprises to adopt diversification strat-egy has failed, there are laws? Based on their own work units in recent years, the four diversified investment project as the research object, mainly use the elevant financial indicators evaluation analysis, combined with previous theore-tical basis and related academic research conclusion, find out the problem of HN farm diversification strategy and success, finally puts forward related Sug-gestions. The whole thesis is divided into six chapters:In the first chapter, introduction section, mainly on the current socioe co-nomic development, the state-owned Land Reclamation background of econom-ic development, as well as domestic and foreign enterprises to diversify inves-tment strategies for relevant research findings, as well as the purpose and sig-nificance of this writing.In the second chapter, the concepts and theories to explain the concepts of investment strategy and diversified investment strategies, as well as support for four theoretical diversified investment strategy, namely the transfer of reso-urces theory, market forces theory, risk diversification and agency theoryIn the third chapter, HN farm investment environment analysis, including the basic situation of HN farm, organization and management, through the m-acroscopic analysis, industry investment environment analysis and SWOT anal-ysis, thus draws the HN farm implement diversification strategy reason and meaning.In the forth chapter, HN farm diversification strategy and implementation, this paper expounds the HN farm diversification strategy formulation, implem-entation and performance evaluation and analysis of the problem. HN farm di-versification strategy is through the implementation of the HN farm analysis of four projects to expand in recent years, at last, through the analysis of the benefit index from project contrast each other, and then compared with the e-nterprise overall efficiency, which concluded that there exist some problems in the HN farm diversification strategy, and then do deep analysis to these que-stions.In the fifth chapter, The analysis on the issue of HN farm diversification strategy in the previous chapter, combined with previous theory and research conclusion, to perfect the HN farm diversification strategic Suggestions are gi-ven. First is clear to carry out the strategy of related diversification investme-nt projects in the fields of agriculture, secondly to pay attention to integration of enterprise resources to reduce waste of resources, and improve the finance-ial budget management and human resources guarantee mechanism.In the sixth chapter, conclusions and prospects, the study conclusions are summarized and described HN Farm outlook diversified investment strategy to be more successful farms, thereby leading the continued development.