Research On The Financial IC Card Application In Public Service In B City

The bank card is peculiarly related to the people’s livelihood. In every area of the public service, the bank card is playing an more and more important role. In the modern life, with the rapid development of the social economy in our country, the increasing bank cards has became indispensable tools which people can get every public services in daily life. But they only meet the payment demand in specific area and specific trade, with repetitive、frequent constructing of the seized environment and separating from bank payment and settling accounts system. What’s more, the bank card is not only taking inconvenient, but also lacking in financial supervision. In order to meet the new demand in payment area and adapting to the international development trend of bank card, our country started the transferring strategic of the magnetic bank card to Financial IC Card timely. As a product of modern information technology and financial services integration, Financial IC Card will better prepare them for social development and financial innovation, with its outstanding advantage such as safety、confidentiality、unforgeability convenience. It plays an important role in social economic activities and public service. Basing on a multiple applications card, Financial IC Card can realize inter-industry and inter-regional application in public service domain to providing convenient、fair and efficient public services for different social classes and strata in social. It is a pragmatic and effective measure to ensure and improve people’s livelihood, and relate to people’s the most attention、direct and realistic interests, to realize the aim of "preferential finance".Firstly, this article paper introduces the background and theoretical basis of the Financial IC Card in public service applications, and then has a research on the current situation of policy、economic level、 consumption and other environmental factors in B city through the questionnaire survey、data statistics、SWOT and so on, to analyze the status and main problems of the B city’s Financial IC Card in public services applications domain. Through studying the Financial IC Card’s successful cases of the public service applications in domestic developed cities, we learn the experience from the extension. Lastly, according to the main problems in applications and extension, the paper finds out the specific solution measures to promote the Financial IC Card’ s applications widely in public service domain, enhances the financial service level of city and creates the comprehensive "intelligent city"...