The Application And Practice Of EAP In ZJ Mobile Business Hall In Transition

At present, facing the industrial restructuring, strategic transformation, the issuance of 4G licenses and the increasing competition in the market, so that employees are more and more ZJ Mobile Corporation within the enterprise in the psychological level under tremendous pressure, some employees because of pressure can not be resolved, counseling and there have been some problems, such as high turnover rate increased, occupation burnout, anxiety, especially in the first-line employees window business hall is the most prominent and appear, with the further development of the orientation toward the 3G/4G, a new generation of mobile business hall gradually from traditional service to the comprehensive marketing, diversity of products, the system of professional sales, service, and the reform of the compensation system and so, to the business hall front line staff has brought tremendous pressure and challenge. How to protect the physical and mental health of employees, improve employee psychological behavior, improve the ability of management and the efficiency of the enterprise, maintain industry health, sustainable development has become an important research topic in the current human resources management in enterprise management, the.EAP (employee assistance program) is based on the principles of psychology of implementation, a set of business management new ideas, new methods, new tools; is the system by the organization in the workplace for employees, setting the long-term projects; including employee personal attention problems, management problems faced by business organizations, help to improve organizational performance, enhance the psychological quality of the staff, improve enterprise productivity.This paper selects ZJ Mobile Corporation line business hall as the research object, to link theory with practice, through data collection, investigation, quantitative and qualitative analysis and other methods, the research background, significance, theoretical research and current business office staff’s psychology and pressure management present situation analysis starts with the project, and then designed the construction scheme business hall EAP, including the construction of demand, positioning, objectives and the specific implementation steps, and then focuses on the specific implementation measures of ZJ Mobile Corporation business hall of EAP construction, and finally analyses the existing construction in the research limitations and shortcomings, puts forward the development direction and planning the next step.The application of EAP in the research and practice of mobile business hall, is an innovation of enterprise EAP management work, to study how the mobile system effectively using EAP flexible management means, strengthen to a staffs humane care and psychological counseling, promote the company to a new generation of business hall channel transformation,upgrade ability, has the good enlightenment and significance, has strong operability.