| Consumer demand for residential housing, namely residential consumer demand, consumer demand is one of the people. In advance of urbanization constantly in the background, a large number of surplus rural labor to urban land,residential consumer demand can be met has become an important issue facing the transfer of population. Although the Chinese government has launched a series of housing security system reform and policy measures taken to meet the housing needs of urban residents consumption, but the distribution of the benefits due to the urbanization process of development could not bring a good share of rural transfer population, coupled with the city housing prices are too high, is not conducive to the expansion and upgrading of the residential consumer demand. Therefore the development of urbanization leading role in consumer demand for housing is also greatly reduced. Get to the bottom, and can not be said of urban residential consumption demand, but a potential consumer demand has not been fully tapped,and lack of effective demand. In this case, the analysis of the status quo of residential consumption of urban residents, in-depth analysis of the impact of urban residential consumption demand of reason has very important significance.The Chinese values of family, people have their own set of housing is everyone’s dream. In this context, consumer demand for residential real estate research more meaningful town. The effects of urbanization in Chongqing residential consumer demand for the paper selected urban residential housing consumption data. The empirical study is divided into two parts. At the regional space, paper uses DEA data envelopment analysis, the five functional areas in Chongqing were analyzed. Analyzes the impact of urbanization in Chongqing residential consumer demand exists for the effectiveness and efficiency analysis of the reasons for lack of inputs and outputs from the angle. From the investment point of view, the resource development process of urbanization has not been brought about by effective use, failed to better promote the residential consumer demand; fromthe output point of view, part of the county, the purchase of the residents wishes not fully manifested, housing supply is insufficient. Urbanization affects consumer demand for residential exhibit uneven state. In time, the use of gray correlation analysis, evaluation of urbanization, income effect, the impact of price effects of residential consumption demands. Where the urbanization residential consumer demand significant positive impact, confirmed the development of urbanization can be a good boost residential consumer demand. Finally, linear regression models were constructed according to urbanization, income effect, the price effect affect consumer demand for residential. The analysis revealed that increasing household income, housing prices can be controlled more effectively protect the residential consumer demand. Finally, on the issue of how to protect consumer demand for residential development process of urbanization in Chongqing residents, put forward the corresponding policy implications and recommendations for stimulating Chongqing urban residential consumer demand, but also for the healthy development of the real estate market in Chongqing provide a scientific basis. |
