Research Report To Enterprises’ Cash Management Business Of Jinzhou Branch Of The Bank Of Communications

As we all know, with the rapid development of enterprises, how to manage and use thelimited funds better is becoming a very commen problem which multitudinous enterprisesare faced with. On the one hand, if enterprises’ cash are save too much, it can reduceenterprises’ income level and interest income. On the other hand, too little cash savings willinfluence enterprises’ trading behavior proceed normally and make a number of problems tothe enterprises’ operation and development.Commercial banks are the core link of capital circulation of the national economicsystem and the specialized agencies for enterprise to receiving payments, investment andfinancing, financial services and other business. Moreover, commercial banks are alsoexperts to cash management service which help enterprises to manage cash flow better. Asbeing cash management professors, Jinzhou branch of bank of communications followinghead office launched "Yuntong accounts" which using the core accounting system with leadadvantages sufficiently, providing several cash management ways for enterprises’omnibearing develop, including account management, receiving and payment management,liquidity management, investment and financing management, risk management and so on.At the same time, Jinzhou branch of bank of communications cash management business canrealize perfect and comprehensive services by the way of internet banking andbank-corporate direct linkage and such convenient ways in order to meet the needs ofenterprises.Based on the analysis of the background which about Jinzhou branch of bank ofcommunications enterprises cash management business, making a better understanding ofbusiness methods and advantages and disadvantages which the bank of communicationsadopt and exist in the cash management business, such as combine enterprises’ accounts,customize personal services; grasp enterprises group funds, centralized management ofvarious bills; help enterprises as a whole fund, increase revenue; support online and offlinetwo-way service, provide convenience for enterprises; customize a variety of patterns andmeet enterprises’ personality service needs which are not only the method used in cashmanagement business of Jinzhou branch of bank of communications, but also its advantages and characteristics. Of course, there also exists some deficiencies about their own ideas,service level, the internal organization structure, product marketing capabilities, relatedfacilities and product research and so on, these deficiencies to a certain extent affect theJinzhou branch of bank of communications enterprise cash management business’sdevelopment as well. This article is based on the analysis of the deficiencies and put forwardbetter improvement method and suggestions in order to carry forward the businessadvantages of Jinzhou branch of bank of communications, and expand its development spaceas well.