The Application Of The Pedagogy Of Item Importation Based Task Driving In The Major Of Internet Marketing

The talents cultivation of high level vocational education aims at providing asufficient amount of technical talents for society. However, the currentsituation of the talents cultivation in the high level vocational education sectorfails to meet the requirements of the social demands, thus, carrying outreasonable class adjustments and professional teaching reformations in thehigh level vocational education sector is obvious an urgent issue. Based on thefactual situation of the current high level vocational education and combiningthe characteristics of the major Internet Marketing and Management, thedissertation attempts to synthesize and interwovenly penetrate The TraditionalPedagogy, The Case Oriented Pedagogy, Task Driven Pedagogy, TaskPedagogy, and etc, so as to raise a proposal for adoption of the ItemImportation Based Task driving Pedagogy in professional teaching.According to German Dual Education System,constructivism, pragmatism,and Tao xingzhi life educational theory, etc; following the guideline of“Balancing between Teaching and Learning”; adopting the approaches ofquestionnaire, behavior research, interview; and combining teachers’reflectionon pedagogy of “Item Importation Based Task Driving” in teaching of theInternet Marketing and Management Major in Vocational EducationAcademies, we can come to the conclusions as follow: Firstly, in accordancewith the characteristics of the major, we can apply the pedagogy of ItemImportation Based Task Driving in the teaching practice reasonably, aptly, and flexibly. Thus improving initiative of the students’. Secondly, throughstrengthening students’ expertise in the major and improving students’practical capability, it can to some extent overcome unresolvable difficulties intraditional pedagogy, hence improving students’ all-around quality. Thirdly,the pedagogy is adopting the essence of the current pedagogy while reservingits own merits, so as to optimize professional teaching and improve teachingefficiency. Fouth, through examine, reflect, evaluate, and optimize thepractical application of the pedagogy in courses and internships of the Majorof Internet Marketing and Management in Gui zhou Forerunner College,suggestions of optimization strategy and major planning can be accordinglyconcluded.