Study On Elements Of Industrial Property Corporation Core Competency With Value Network

As with the profit rate of residential real estate getting smaller and smaller, and thecompetition of commercial real estate market getting more and more competitive, realestate corporations are involving in industrial property. The industrial property is quitedifferent from residential real estate in both development mode and development ideas.So when the residential real estate enterprise start the business with rich experience ofresidential development, they will often run into troubles. Such situations may not onlyresult in the waste of resources but also impede the development of industrial. The studyon the core competence of industrial property corporation will help tell the businessemphasis and development direction of industrial property. As the transaction costdeclining with the development of Information Technology, the value network theorysurpasses value chain theory and nurtures greater competitive advantages for enterprise.The thesis conducted a systematic study on the elements of Industrial PropertyCorporation core competency with value network theory.The concept of industrial property are studied based on the study of existing industrialproperty literature and specific industrial estate case. And then a comparison is madebetween industrial property and industrial real estate, which shows that the industrialproperty owns advantages over industrial real estate in terms of functions, scopes/goalsand service content. According to the value network model this thesis structure the corecompetence into two groups: core capability and relationship. And the two groups aredivided combining the transaction cost economics and strategic importance approach.Then the further study is carried out by analyzing the advantages and disadvantages ofTianan Cyber Park, Liandong U Valley and some other successful industrial propertycorporation and the elements of Industrial Property Corporation core competency isstudied in depth. The elements system of core competence is preliminarily establishedfrom the two aspect of internal core capability and external value relationship.