Analysis Into Tourism Resources And Space Structure Of Zao Zhuang

This paper researches on the tourism resources of Zaozhuang city. Combined with theactual development of tourism resources, the paper begins with the tourism resources’definition, classification and evaluation, as well as the field investigation. Besides,combined with expert advice, it evaluates the tourism resources development potential, andestablishes the comprehensive evaluation index system of tourism resources in the studyarea. And it will sort the tourist attractions evaluation results finally. Then it will select the16tourist attractions, which are the most valued tourism attractions to spatial structureanalysis. Using Arcgis software it analyzes multiple distance space clustering; thus, it willcome to the conclusion that the scenic spots takes on a large dispersion and smallconcentrated pattern. And finally it gets the optimal scheme of the theory and method oftourism. This program not only enriches and deepens the evaluation of tourism resourcespotential development, but also provides an effective way for tourism resourcesdevelopment direction in Zaozhuang city. The main conclusions are as follows:The main types of Zaozhuang’s tourism resources are varieties; canal cultural tourismresources and cultural tourism resources accumulation of deep red; landscape,hotsprings,agriculture and forests as well as rich rural tourism resources etc. According to thesurvey and evaluation of the people’s Republic of China National Standard "classificationof tourism resources,"(GB/T18972-2003), the tourism resources in Zaozhuang city canbe divided into2categories,7main classes,11subclasses,81basic types of resources.From the overall evaluation of results, Zaozhuang Tourism Resources from betweenthe general and more satisfied, from the project target layer, indicators of satisfaction in theorder of: endowment conditions for tourism development, tourism resources, tourismmarket potential; from point of view of index in target layer, indicators of satisfaction inthe order of: historical and cultural value and scientific value, social carrying capacity,watch the value of recreation, cultural bearing capacity, visibility and influence, optimumperiod or scope, economy bearing capacity, degree of rare and strange, integrity,geographical location and transportation, economic development level, market size, consumer preference population, development of technical conditions, environmentalcarrying capacity, management level and service level, hotel, source of funds.From the object layer index, the index of satisfaction from high to low: the value oftourism resources, tourism resources, tourism resources bearing capacity influence, socialenvironment, market demand, product design requirements, the quality of employees andtourism infrastructure; from the single evaluation results, Zaozhuang city20touristsatisfaction ranked in the top16and the order from high to low: the ancient city ofTaierzhuang Baodugu national Forest Park, the world crown, Liu Yuan Pteroceltis temple,Weishan Lake scenic area, Taierzhuang War Memorial, hanro manor, Lunan ShuichengZaozhuang street, Intime eco Spa Resort, Xiong’ershan National Geological Park, Guishanscenic area, Mo-tse memorial hall, the Lotus Mountain Ecological Tourism District,railway guerrillas Memorial Park, stone Tengzhou Han Pavilion, Liyuan scenic area, LiuCun, Ganquan Temple scenic area.Through the analysis of the spatial structure of tourism resources in Zaozhuang showthat the tourism resource of Zaozhuang city is distributed as follows: the central cityfeatures ZTE coal industrial tourism; Taierzhuang district features of the canal tourism;Tengzhou city features of Weishan Lake Wetland Park and Spa leisure tourism; red tourismin Xuecheng district by the railway guerrillas Memorial Park as the representative the mainecological tourism; Yicheng District features of crown the world Liu Yuan, ShantingDistrict mainly in the eco-tourism landscape, folk custom tour.Based on the comprehensive evaluation of the top16tourist attractions detailedanalysis, Scenic spots along the traffic line distribution and the distribution characteristicsof the central city.And from the tourists’ subjective travel time, entered the city ofZaozhuang the direction of travel and tourist demands of the three aspects of design of"day tour","tour two","three day tour" tourism lines.Countermeasures for sustainable development of tourism resources in Zaozhuang cityare: in the extension of the tourism industry chain, the main one to dig deeper into thecharacteristic resources, enrich tourism connotation; secondly to build tourism productdiversification; thirdly to cultivate professional talents, build up the talent reserve system. From the marketing point of view, first of all, to improve the tourism management andservice level, and improve tourism facilities; secondly, to strengthen the regional spatialrelation, active integration into the larger tourism; thirdly, to increase tourism promotionefforts.