Research And Application Of Information Dissemination And Traction Control Recommendation Model On Single Social Network

The social network has become the largest platform for people to learning and communication. Further on, it’s become the important part of human life. Although, with the rapid development of social networking, it makes new civilization and advanced technology apply to various fields and applications rapidly, but it also bring many hidden dangers. For example, some people with an ulterior motivation, by distorting the social hot events, publishing false information and other information, to mislead the masses and coerce the government. Therefore, how to reduce the negative impact quickly and spread positive energy through the control of public opinion spreading, has become one of the urgent problems.At present, the social network application developed like a raging fire, but for the study of information transmission and traction control is less relatively. It is meaningful to improve the accuracy of analysis and the effective of traction control, by using complex network theory, communication theory, sociology, behavioral science and other disciplines of knowledge.This paper studied the problems of the single network information d issemination in social network and traction control recommendation, the main work includes:Firstly, this paper reviews the current research on theory of social network, Communication, psychology and introduces the relate theories about classical propagation model from four aspects, which are the divide of social network general situation、transmission characteristics、classical propagation model and social relation. At the same time, I do the research on the public opinion monitoring system at domestic widely.Secondly, this paper constructs a single social network infor mation dissemination model. By the way of the analysis of the information dissemination mechanism and process, and set the probability、the influence of wait-and-see propagation parameters. Meanwhile, with the help of Matlab and Gephi, the paper get s the simulation results from Sina micro-blog data sets.Thirdly, this paper presents the single information transmission and traction control model. Through the analysis of various elements of the model, the paper completes the recommendation of the public opinio n of traction control strategy, and determines two modes of control, which are the source node traction and guide the positive information.Finally, the paper import the single information transmission and traction control model into traction control syste m. It focus on the functions of traction control system and traction control strategy recommended, mainly carries on the analysis from the design、strategy、recommended queue of traction control. In the end, the simulation experiments show that it can achieve the desired effect.