Design And Implementation Of Sports Equipment Network Marketing System

With the rapid development of electronic commerce, and greatly facilitate the consumers, so that consumers do not have to go to a crowded street, a house to pick the goods, instead of sitting at home, in Internet search, view, select, can finish their shopping process, the development of the times demands enterprise to construct Online shopping is the marketing system of the network, online shopping has become a fashionable way of modern consumption. The online sales system is efficient, fast, the information flow characteristics, can greatly reduce the cost of enterprise sales. Based on the investigation of the current sales mechanism of sports activities, starting from the actual demand of the market, the development of a network of online sales system based on B/S structure is very necessary. Now ordinary sports goods merchants means is through direct or regional agents form. The face of the present network the rise of e-commerce, the sales of the products more and more small scale, in order to expand the market, reduce the cost, to open up new sales channels imminent, through the network platform for the form of B2 C to develop new business become more and more important. This paper will make a detailed description about how to develop online sales system.This paper discusses the design and implementation process of sports activities of the function of the network marketing system. Strict compliance with the norms of software engineering in the system design and development process, thereby reducing the system module coupling, stability, realize the reusability and extensibility. The main functions of the system include the basic function member registration, account information change, shopping cart, search, etc.. The main development tool of the system use Dreamwaver MX, IIS, ACCESS etc., combined with the software engineering the life cycle law and the network database principle, on-line sales system development based on B/S model, in this system, users can be very convenient registration become the member, carries on the browsing retrieval for sports products, view detailed information on sports activities the love, then buy the products according to personal preferences. The system will automatically generate orders for customers, information submitted orders filled out in accordance with customer. At the same time, the sales system with advanced background management functions, including add merchandise, order processing, user management functions, a large extent reduce the working intensity of system management, improve the work efficiency and the management level, has the very big use value. Users of the system is simple, intuitive interface and other advantages, to help customers fast, accurately select products.Sports network sales system to be successful launch and operation, the site should include the following modules:(1) the user management: This module is mainly to achieve the user’s registration and login, including user information changes, divided into ordinary user and administrator. Administrators have the right to delete user.(2) product display: display products is mainly a page display, including the ordinary product exhibition and popular commodity exhibition. Hot commodity refers to several products a higher click through rate.(3) the shopping cart function: to achieve the main users of ordering goods, add and delete items on order and payment shopping function.(4) the query: a query is to achieve the main function of website product inquiries, the convenience of customers to buy the goods to.(5) goods to add and delete: This module is the administrator, the administrator can through this module to add and delete online sales of goods.(6) the user message: is mainly to provide a platform for the customer, make their own problems, the administrator can reply to the user through the E-mail message. [2]...