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Study On Entertainment Star’s Micro-blog

Posted on:2016-11-22Degree:MasterType:Thesis
Country:ChinaCandidate:H WuFull Text:PDF
GTID:2308330470965615Subject:Communication
Abstract/Summary:PDF Full Text Request
Social networks since entering China, has experienced rise, development,maturity, and important stage of the popular based on the network technology and wireless communication technology support, with the traditional media to new media transformation, the trend of social network has become more and more an important public communication sharing platform, and is one of the most typical representative of the micro blog. Weibo has become the agglomeration powerful online popularity and attract the real focus of important social applications, and growing for social interaction with reality of another important field of public opinion. In this new field of public opinion, emerge a batch of important opinion leaders, celebrities from weibo. They tend to be in reality in the various fields of celebrities, through on weibo content distribution, ideas influence formation, play an important role in guiding public opinion, set agenda. Entertainment stars as a celebrity weibo, the most number of fans, weibo content is the most widely spread,weibo, a group of influential, also has the status that nots allow to ignore. Their weibo content through a huge amount of fans multistage diffusion, communication and spheres of in a very short period of time can affect a large number of audience,so the star weibo in booster commonweal philanthropy, harmonious positive energy can play an active and important role.This article through to in the sina weibo influence entertainment star’s top 20 personal weibo tracking research, aim to the causes of the formation of stars weibo influence, weibo content of specific composition, star of the existence of weibo deeply analyzes the important value and understanding, and discovery of the star of weibo, the anomie phenomenon, and put forward Suggestions for improvement in the final.
Keywords/Search Tags:Sina weibo, entertainment star, influence of public opinion, value
PDF Full Text Request
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