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The Research Of WSD-Rank Dissemination Influence Algorithm Based On The Quality Of Micro-Blog Information Diffusion

Posted on:2016-10-27Degree:MasterType:Thesis
Country:ChinaCandidate:Z F TangFull Text:PDF
GTID:2308330464468507Subject:Computer application technology
Abstract/Summary:PDF Full Text Request
The Internet and mobile Internet has become an important birthplace of public opinion. With the rapid development of social media, it has enriched ways of generating content drastically, involved masses of people, widened the boundary of public opinion, accelerated the growth of public opinion, increased the diffusion velocity and scale of public opinion. At the same time, companies involved in the enterprise network crisis tend to lack of enough ability to cope with. It has been urgent for companies to get resolution on how to analyze and master the transmission’s law of enterprise network crisis in order to monitor, guide and manage public opinion, which are the focused point researchers has dedicated to study. As a result,this paper explores information diffusion and node’s influence in micro-blog network based on the micro-blog platform. The main achievements of this dissertation are as follows:1) Identify characteristics of network crisis structure and discover the discipline of user behavior and cause and effect relationship. Firstly, we simulates the situation of public opinion information transmission by gathering data of enterprise network crisis, including the information content, user behaviors and the network structure. Secondly, we build information diffusion network of concerned topics in accordance with reposted relation, describe the transmission process of public opinion, measure and analyze statically with social network analysis method, dissect the distribution law and causality of use behavior dynamically. The analysis of quantification results lay the foundation of the measurement on public opinion transmission influence.2) For network crisis, a model is built based on WSD-Rank dissemination influence algorithm. As for the dissemination process of micro-blog topics, from a view of information diffusion, this paper propose a WSD-Rank influential individuals mining algorithm taking transmission width, speed and depth into consideration. Simulation result illustrate that this algorithm is more direct,accurate and objective in measuring individuals influence during the transmission process on the topic.3) This paper analysis transmission path modes of enterprise crisis network based on the measurement of the influence on information diffusion. For the relations and structure in the information diffusion network of Sina-weibo, summarize the meta mode of public information. Based on mining and identification of nodes’ influence, it presents information transmission path model using visualization software. The results shows that there are three kinds of meta-model including one-core exposure mode, hierarchy-linked mode and multi-point triggered mode, which make up the basic structure and mode, playing a fundamental role. The evolution mode of micro-blog is influenced by complex environmental factors and practical factor. The mode of micro-blog public opinion is usually the integration and combination of multiply meta models.In conclusion, this paper explores the mechanism of information diffusion on crisis network, following these steps of the framework including analysis on the involved user behaviors, identification and mining of key nodes and exploration on the diffusion path models. This paper studying enterprise network crisis information diffusion mechanism, the results contribute to provide theory and practice on the guideline, control, management of enterprise network crisis...
Keywords/Search Tags:enterprise network crisis, influence, quality of information diffusion, transmission path
PDF Full Text Request
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