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Study On The Commercial Value And The Critical Influencing Factors Of Cloud Computing

Posted on:2016-03-28Degree:MasterType:Thesis
Country:ChinaCandidate:Q M LiuFull Text:PDF
GTID:2308330461494283Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
The C loud Computing is the most iconic change since the reforms began in the IT industry. C loud Computing provides a broad platform for the 21 st century business with efficient, fast, flexible, low cost and other technical characteristics. It is meaning for helping lower the difficulty of realizing the informatization for enterprises and public, and promoting national informatization level. In recent years, after the concept of C loud Computing is being put forward, the C loud Computing have a gradual development in the field of Internet.In 2006, the C EO of Google Eric Schmidt put forward the concept of Cloud Computing. C loud Computing can provide service that based on the IT capabilities such as computing power, storage space and developing platform, it also ca n provide users with more convenient access and management to differe nt pattern data resource pool. All in all, the development of cloud computing will enhance the level of information technology in the next few years, by creating more storage space, for user convenience provide more computing power and lower cost and other advantages.In this paper, we will study the business value of C loud Computing and which factor can influence it. After fully explore the value of C loud Computing and research, the paper build a concept model of commercial value based on some theoretical models. First of all, this paper introduced the research background, research significance and t he literature review. Secondly, based on the research literature, explanation of cloud computing, technology adoption model, the theoretical basis of the model matching task of technical. The study of the three major cloud computing business model overview, using the theory of the three business models designed value chain structure of cloud computing, as well as the business value of cloud computing element create model, pricing strategies, build business value of cloud computing to create a model, the use of technology adoption and integration tasks matching model to analyze the business value factors model elements. Finally, this paper collected data through the form of questionnaires, analyzed the reliability and validity of the data by SPSS,fitted the model and tested research hypotheses. On the basis of research results, this paper combined with the current development situation of C loud Computing in C hina, according to the characteristics of the C loud Computing, put forward some suggestions to help the development of create C loud Computing business value.
Keywords/Search Tags:Cloud computing chain, Business model, Business value
PDF Full Text Request
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