Research On The TV Music Program "Songs Of Legend"

In recent years, with the improvement of living standards and increase of entertainment, people’s cultural demand is growing. For a long time, as a way of spreading music, music program on TV can provide people with rich audio-visual enjoyment. After more than 20 years of development, music program on TV has carried on the exploration for a long time, but also created many excellent programs, such as "The same Songs", "Avenue Of Stars", "The Sound of The Chinese Dream", these music programs are constantly provoking a new round of viewing climax in our country. Music program was founded in various TV stations, but they have some problems and difficulties when they are booming. The author studied the music program "Songs of Legend" organized and comprehensively, this research project shows both the development of music program on TV in the local TV station in China, and bring some enlightenment to the industry."Songs of Legend" is broadcast in Shandong satellite TV in 2011, the show is a breakthrough point in all of Shandong satellite TV program, at the same time, this class is used to enhance the popularity and grade in other television stations. Creators positioned the show as the singing classic Songs s and spreading the traditional culture by taking advantage of opportunities that the policy about limit TV entertainment programs are introduced. As a new music program at the time, "Songs of Legend" is a great success in the process of development, and the reason of success is that creators have been trying to improve the quality of the programs, constant innovation and the deep research on people’s needs. In the end of 2012, "Songs of Legend" had to improve program quality due to the intense competition from other TV stations, another reason is the audience began to feel bored to these programs, but it existed many problems in the process of improvement. For instance, serious tendency of entertainment, show level gradually reduced, ignored the detail problems and sometimes creators abandoned program features in order to obtain immediate interests, its influence on the market was lower, it had to face many difficulties, in the end, it has to face the fate of off the air.In this paper, the content and the faults is analyzed based on the analysis of cases, combined with knowledge about the art of communication, television, music at the same time. This article proposed some common problems and enlightenment about the TV program in our country, the author points out that TV programs need to get a better development by constantly improving the quality of programs, enhancing the level of positioning, and strengthening the packaging and propaganda.