Data Mining Applications In The Education Website User’s Personalization Service

With the rapid development of the Internet,the development of educationalwebsites are changing, people are rapidly increasing means of acquiringknowledge;But the development of education website also facing some problems anddifficulties.For example,users in the use of educational websites face when vastamounts of information and programs often encounter difficult to quickly search forcourses and resources they need. In this context,people gradually made personalizedservice needs;as a website builder, it is necessary to explore the needs of itsconnotation of personalized services to meet the needs of users.Different users at different points of interest because of the type of content toprovide an output.It also can provide users with targeted content recommendationservice,the traditional way to obtain information in the active side is the user is a “pull”process;corresponding is “push”,personalized recommendations.Recommendpersonalized recommendations for users based on the user information they areinterested in the characteristics used is the "information to look for" servicemodel.Personalized recommended operating principle is based on user characteristicsto find the matching information,or looking after the interests of users with similarrecommendation viewed information.Personalized recommendation based on userinterest will actively push information to the user, reducing the time users looking forinformation.Personalized recommendation technology research has achievedremarkable results,and quickly moving into the commercial sector;major online sitessuch as public education programs (Mooc) and the like are also widely used.This article uses data mining methods,educational website for personalizedfeatures were analyzed,to extract the mining mechanism is based on personalizedservice,personalized to break the limitations of existing programs;proposed methodcombines personalized service mechanism, improve the efficiency and quality ofpersonalized service;personalized service and trying to build an educational websitesubsystem; provide a reference for educational websites personalized service.The main content of the article is divided into three parts, the first is the demand ofpersonalized service education website analysis,on this basis,to discuss theeducational website of personalized service system model and information systemarchitecture. Finally elective personalized service sub-case system.Articles designed basic user personalized service model,and the custom,pushservices model to achieve organic combination demonstrated a cost-effective andpersonalized service programs.For the application and development of educationalwebsites have a certain reference value.