Xi’an TV Series Copyright Exchange Center Development Planning Study

The movie and TV series industries in China have developed very well in recent years. The copyright exchange amount on movie and TV series expanded rapidly and had been occupying the largest share of the cultural industry market in China. Simultaneously, more and more disputes on Copyright exchanges have been appeared but there are lack of professional copyright unit dealing with the problems which would be limiting the development of copyright exchange. Therefore, the intermediate Party on the copyright exchange platform are demanded to solve the present all kinds of problems on the movie and TV series industries.Xi’an TV Series Copyright Exchange Center is the present only one management unit on the movie and TV series copyright operation authorized and approved by the National Authority. In the dissertation, PEST analysis on macro environment of the movie and TV series industry and SWOT analysis on the Center help find the business model for the Center which is to build four platforms including Information Distribution, Copyright Exchange, Financial Support and Professional Service. The Center is planning help promote China’s movie and TV series industries and make the industry develop with healthy and productive order. It also tries to solve matters existing in the China TV series industry such as low industry development, more IP disputes, difficulties on law suit for the IP, small and medium movie and TV series producers financing, etc. This is a totally new and different business model from other professional units. On the basis of the four platforms construction, the Center prefers the legal copyright protection service as its present business strategy and therefore is going to build Western China Movie and TV Series Copyright Exchange Arbitration Center to build speaking rights and market status. The Arbitration Center would be established as the first professional copyright exchange legal support organization in Shaanxi province and could solve the movie and TV series copyright disputes around the whole China. The Center would try its best to support the Arbitration Center which is planned to become an open, fair and justice legal service platform for the movie and TV series copyright exchange and make its contributions for the development of the copyright industry in China.