Research On Ideological And Political Education Environmental Optimization In Universities Under The New Media Perspective

Any social practice activities are conducted in a certain environment.so as the universities ideological and political education.Marxist environmental think environment create man,The pros and cons of environment can largely influence the effect and goal of the ideological and political education.In the new media era,with the further strengthen of media fusion and the development of media technology,the dependence of the public for information continuously strengthen,and media’s influence on the social environmental construction deepening.The arrival of the media society is a indisputable fact.both the macro environment and the micro environment of ideological and political education environment facing,has a huge change and development,because of the popularity of new media.On one hand,the "new environment" brings a strong impact on the ideological and political education, and also creates a lot of opportunities for the development of the ideological and political education in colleges and universities.Marxist environmental also think people create environment,that is to say, people can give full play to the subjective initiative to construct and optimize the environment.The author puts forward how to optimize the ideological and political education environment through the analysis of the changes of college ideological and political education environment in the new media era and the influence on the ideological and political education activities.It has a certain reference value.This paper put the new media as the research angle of view,First of all, it expatiates new media and the connotation of the ideological and political education environment.And reviews on several environmental of the ideological and political education.Through the Analysis of the influence of social media, it provides theory basis for this paper.Then analyzing the current situation of ideological and political education environment from macro and micro environment.And it expounds that the dual effect of ideological and political education in colleges and universities in the new perspective of media environment.The author focus on writing specific measures for optimizing the ideological and political education environment.The author think that the optimization of college ideological and political education environment is rule-based.That should insist on the principle of giving full play to its overall environment, taking the socialist modernization construction service as the guide and guiding by the specific issues specific analysis. The macro environment has the stability in a certain period,and does not transfer by man’s will. But this does not mean that we can do nothing in front of the macro environment. We can make full use of the macro environment, and play positive factors of environment to avoid the negative influence in environment.The micro environment is the direct environment which ideological and political education in colleges and universities faces.In the optimization of microcosmic environment, we have bright prospects through the transformation, restructuring, and optimizing of the micro environment.The author puts forward optimization measures through focusing on macro and micro aspects.We think that the optimization of the ideological and political education environment can be realized by strengthening new media content integration, new media regulation and legislation, promoting new media positive social impact, optimizing the campus environment factors, family environment of the auxiliary function,and the construction of a harmonious and progressive method of communication.