Research Of "China’s Image" In American Computer And Video Games(After 2000)

The research of national image was concerned extensively in academic field, and there comes a plenty of achievement from the research of China’s national image on multiple media platform along with the increasing comprehensive national strength and international status of China in recent years. Improvement of computer technology applies a valuable narrative ability to electronic entertainments, and the most recent computer and video games is able to bring a lifelike interactive experience to the player with vivid virtual image and sound effect. It is no doubt that the electronic entertainments is going to be the next star for media platform research in academic field. Since twenty-thousand there are a great number of US computer and video game mentions China in different prospective and it is certain that the script of US computer and video games spending a high level of attention on China. The image of China in the computer and video games are isolated case and not to matter as entertainment content, and there is an empty space for the academic research in this area. This article is going to perform a rational analysis on three sample computer and video games in order to have a deep view of that field.There are two routes to build up a nation’s image with media platform: "build-by-self" and "buildby-other", according to the increasing of influence of computer and video games on public entertainments, the interactive media platform parameter and the appearance of China on more and more American computer and video games, the author believes China’s appearance in computer and video games can become a part of the national image by "build-by-other".This article selected three major computer and video games on US market with higher consequence: “Command and Conquer: Generals”, “Call of Duty: Black Ops 2”, “Battlefield 4”, analyze the scene in script with syntax analysis method and integrate the description of China from these video games in order to summarize what national image does the content brings. At last the article also incorporate with a standpoint from Prof. Youzhong Sun, to build up an integrated national image of China and discuss in several prospective from multiple sections: Internal Politics, Military Power, Citizen and Society, Culture and Technology, Diplomacy and Residency Economics.