The Xi’an Children’s Art Theatre Development Studies After System Reform

Since the 21 st century, the influence of culture is becoming more and more important part of national competitiveness, the culture, with economic, political and blend each other,become the nation’s soft power and the comprehensive national strength has very important reference point. Form 2002, the reform of cultural system of the important issues on the cultural development in our country important schedule, clear the direction and goal of the reform of cultural system, in order to adapt to the development of socialist market economy with Chinese characteristics, according to a series of the prominent characteristics of socialist spiritual civilization construction and the development regular, to further strengthen and promote socialist cultural system reform, to point out, to form the cultural industry in cultural system reform and the culture of large enterprise groups. Since then, the problem of enterprises on the stage of history.As the beginning of 2015, 99% of the culture has came completed the enterprises unit,cultural enterprise development in our country, and from then on to a new level. The problem of how to develop institutions into the enterprise, then is the research emphasis in this paper.This paper enterprises the Xi’an Children’s Art Theatre is the theatre which is more typical in Xi’an. Use the graduate stage to the relevant concepts, theories and methods, to the children’s art theatre in Xi’an after enterprises development strategy study, for it to tailor a set of suitable for its development strategy.In this paper, through questionnaire, field research, access to the interview, access to information, especially about the present situation of Xi’an Children’s Art Theatre on the current situation of enterprises after the system understanding, using PEST analysis, SWOT analysis method, data analysis and other methods to influence the development of internal and external environment and so on has carried on the research and analysis, it is concluded that the development strategy of children’s art theatre in Xi’an. This paper is divided into six parts,First part of this first focus on the enterprises in our country’s historical background and historical reasons, is given in this paper, the research significance; Second part theory review,to have learned in the MBA phase in this paper can make use of the knowledge are reviewed,is given in this paper, the theory support; Third, the children’s art theatre in Xi’an’s current problems are summarized analysis, put forward the problem in the development of road;Fourth, the children’s art theatre in Xi’an an in-depth analysis of existing problems, find the root cause of the problem; Fifth, for the future development of children’s art theatre in Xi’an strategy was studied, and provides the future development strategy of a variety of opinions;Sixth, has carried on the summary to this article, and the future development of children’s art theatre in Xi’an briefly prospected.Through this research, the Xi’an Children’s Art Theatre in the future prospects of the enterprise strategy, enterprise culture, combining the information such as human resource management, to construct a set of relatively complete the Xi’an Children’s Art Theatre development blueprint, believe that through this a series of the implementation of the strategy,gradually establish a systematized Xi’an children’s art theatre development strategy for the better development of the Xi’an Children’s Art Theatre to lay a solid foundation,and for the Xi’an or Shaanxi and the national culture as a reference for the development of the theatre.