Current Situations、Problems And Counter-measures Of Agricultural Informationization In YanCheng City

With JiangSu coastal development up to the pace of national development strategies, YanCheng as the largest area of land and wetlands, the longest coastline and the No.1 agricultural share in JiangSu province, will face huge opportunities to develop in the construction and development of agricultural information.’Yan Cheng informationization by the twelfth five-year special plan of construction.’clearly states:to speed up the agricultural information construction and to widespread agricultural information service are the important issue to reflect scientific development, harmonious development and leading development countryside; to accelerate to realize the struggle objective of comfortable life overall and to construct new Yan Cheng.YanCheng has made remarkable achievements in agricultural information construction in recent years. By implementing actively "three electors-in-one" agricultural information service to greatly enhance the capability of information service; to take the lead to achieve ’phones in every village, cable TV in every village, broadband in every village’; to impel rapidly ’family Internet Project’. Meanwhile, public information service platform is being established, popularized and improved. These stations have been equipped basic information facilities to build the different levels of dissemination platform. Information assistants can spread all kinds of information to the countryside, to the village, to the peasant house to let the peasants gain plentiful, cheap and valid information. Using information resources to serve Farming Broker, Professional Farmer, Leading Agricultural Enterprise and Agricultural Cooperative Organization, etc, who have business activities. Therefore, the middle layer, between peasants and the market can access in order to stimulate the grass-roots peasants to participate and progressively realize the IT transition from virtual to reality. Extensively using various of multi-medias not only to rely on network but also to gradually guide the peasants to use agricultural information network techonology. So that YanCheng has opened’12316’ hotline for agricultural services and established the ’12316’ experts hotline.The construction of agricultural information has been established and promoted in YanCheng city. Agricultural information network has been initially shaped. Information service network based on techonological information service is gradually improved. Basic facilities of agricultural information and software and hardware techonology are progressively developed. Peasants’ information awareness and using information level are gradually increased. Agricultural information is about to enter the period of rapid development. But in the process of information construction, there are also some pressing problems to solve.According to the background of research and the current situation of YanCheng agricultural information development, this thesis starts from the concept and connotation of agricultural information to penetrate deeply the grassroots level to survey and research between the two typical towns in order to expound the achievement of agricultural informationized integrated information service pilot work. The thesis also inducts and analyzes the existing problems and proposes the countermeasures and suggestions of YanCheng construction of agricultural information. The construction of agricultural information is related to the success or failure of YanCheng agricultural information modernization strategy and the construction of new socialist countryside. The construction of agricultural information is one of the keys to achieve the goal of the YanCheng rural well-off society and it will also become the inevitable trend of agricultural development of YanCheng.