| The media environment refers to the physical space to interact with people, be filled with information. Changes in the media environment to promote mobile instant communication tools, at the same time to move WeChat as the representative of the instant communication tool in the popular media environment in turn promote further changes. With the development of technology and media environment, WeChat ambition is not limited to make a good use of instant messaging tools, it from the original "changed the way people communicate" gradually "to change people’s way of life", WeChat has evolved from a communication tool evolves into an Internet environment. The changes of the ecological environment is not only "universal Forever online" more and more extensively in the crowd, but also the performance of seamless docking in the mobile Internet and the real life and the penetration of many traditional industries and the impact on. |