Based On The Sunshine Uptown In The Early Period Of The Project Cost Control Research

China’s real estate industry has experienced decades of development process,because of the early stage of the project cost control will deeply affect the real estateindustry level of profitability and it caused the extensive concern of the industry.Decades of experience tell us that in the early period of the real estate developmentproject cost control is profit if the project is to achieve the most important factor. Inorder to achieve less investment, more profit of project investment, must takemeasures to control the early stage of the project cost.In this article, based on a large number of relevant literatures, the beautiful sceneryof Yantai sunshine uptown of real estate development project cost control problems inthe theory expounded and explored. Find out the cost control in the prophase projectplanning, feasibility study and design the influence factors of three stages appeared.Based on the research of the value engineering theory, using sensitivity analysismethod, the scientific system of analysis and extension theory, each phase of the costcontrol measures are put forward. Through qualitative and quantitative combined witheach other, related theory and practice method of cost control measures to ensure thatthe early stages of the project.In the upfront cost control most domestic real estate developers pay attention to theproject, resulting in a lot of unnecessary waste, the final cost control can not beachieved the expected results. Thus, the project cost control early impact on theproject can be imagined. In this paper, the cost of the project through the pre-controlanalysis to identify the various stages of the upfront costs of the problem and proposeappropriate solutions. Preliminary conclusion that the real estate project cost controlon the importance of project cost control, research on the future development of thereal estate industry has a certain theoretical and practical significance. While theformation of an initial upfront cost control system for other real estate industry as areference.