The Research On Risk Management Of Export Of Special Truck Of A Company

With the development and progress of society, as well as the domestic market competition intensifies, The increase of cost, Labor intensive products in order to win the competitive advantage of the price will be further weakened, The economic development of the enterprise in the international export trade patterns will become the special automobile industry a new economic growth mode. From the domestic market environment, affected by the macro-control policy of the national economy, traditional products increasingly meager profits, at the same time, high technology, high value-added products in the influence of coal, steel and other upstream industry chain, by a greater impact on sales promotion ways. Rising domestic labour costs, the continued appreciation of the RMB, the operating costs of enterprises the status quo in weakening the export competitiveness of products. At the same time, affected by the economic crisis, the domestic industrial production slowed down, from a certain extent also inhibited the export demand. From the perspective of international market development, although the economy in EU, American and Japan as the representative of the developed economies and developing are facing different economic growth problems, leading to the need in the continued downturn of the state. At the same time, many countries have taken trade protection measures lead to trade protectionism upgrade, the foreign trade becomes more and more complicated, and further expand the export business of our country’s adverse effect. As a high value-added export industry in the background and environment of how to achieve an efficient operating target, control risk effectively, promote the steady and long-term development of enterprises, has become an important topic in many large and medium-sized small export enterprises care about and study.In this paper, a comprehensive risk management process and various analysis method as the theoretical basis, the theory is applied to special vehicle export project. The project risk identification, analysis, evaluation and control. Using a variety of qualitative and quantitative methods of risk analysis, the important degree and effect degree evaluation service execution risk factor in the process of, and in accordance with the proposed risk prevention and coping methods export procedure stage, to ensure the export business within the program, according to the expected goal successfully completed. The research results on the export enterprises export business to establish the system of risk prevention and control of export trade, export risk early identification, analysis and evaluation of risk, and take effective measures to deal with and monitor the risk has important reference function.