The Ecological Chain Of E-commerce Information Transfer Efficiency Research

In the era of e-commerce, a comprehensive analysis of research and practice of domestic and foreign electronic commerce information transfer, the transfer effici ency from the perspective of e-commerce ecological chain, concepts and relations ar e reverse information flow, node and link. Lay the theoretical foundation for the inn ovation of e-commerce ecological chain information transfer efficiency. Relying on e-commerce ecological chain information transfer theory, transfer efficiency through re search, to explore the influence of transfer standard efficiency of various factors, s ome specific measures of e-commerce ecological chain information transfer efficiency optimization and feasible in practice, provide theoretical basis for the reality of th e e-commerce industry chain.In the first part of the introduction and sixth part of the conclusion, the full t ext is divided into the following sections:The second part is based on information ecology theory, theory summary of e-commerce ecological chain:forward/reverse information flow concept, e-commerce e cological chain node definition, e-business ecosystem information circulation as well as the concept of efficiency. And discusses the main characteristics of e-commerc e ecological chain information transfer, summarizes the e-business ecosystem informa tion flow model.The standard and content of the third part of e-commerce ecological chain infor mation transfer efficiency. Analysis of efficiency standards three information flow in t he process of e-business. From the circulation speed, quality and economic cost per spective, and apply to the electronic commerce actual to.The general form of the information flow, the fourth part combines the e-com merce ecological chain. Efficiency to transfer standard, study how each factor affects t he efficiency of information transfer, and presents a general theory of influence fro m which aspects of the.The fifth part according to the factors of impacting efficiency, starting from t he three efficiency standards, respectively, from the node chain structure, technol ogy level and economic environment of the one corresponding countermeasures. The difficulty lies in the establishment of e-commerce ecological chain informat ion transfer efficiency evaluation system. The breakthrough point is to establish the e valuation index system, the evaluation method.