Research On Industrial Bank Culture System Based On The Core Competitiveness

Industria l Bank CO.,LTD is a commerc ial bank established in1988. Highdegree of homogene ity in the financ ial services market, Industrial Bank CO.,LTDma inta ined a strong mo mentum of development, a strong capacity for inno vation andincreasing market share. The uniq ue corporate culture is one of the corecompetitiveness to the rapid expans ion and the leapfrog developme nt of the Industria lBank CO.,LTD. Research on Industria l Ba nk CO.,LTD study cultural s ystem isconduc ive to promoting the cultural construction of the Ind ustria l Bank CO.,LTD., butalso for the study of culture of Chinese commercia l banks to provide exa mples forfurther study, provide a reference for further study the relationship between corecompetencies and the corporate culture.From the theory of commercia l banking and commercia l banking cultur e corecompetitiveness of departure, Firstly, analys is the relations hip between corporateculture and core competitiveness, and build a driving force model of corporate cultureand core competitiveness. Secondly, analys is of the proble m situation, characteristicsand cultural construction process of Industrial Ba nk CO.,LTD. Specific prob lemsinclude the lack of lasting power enterprise culture construction, culture inadequatepenetration of the entire system, senior managers is not enough emphas is on thebuilding of enterprise culture, and so on.Fina lly, Combined with the theory and the actua l situation of the Industrial BankCO.,LTD, based on interna l drive model ana lys is the relations hip between corporateculture and core competitiveness. From the spiritua l le vel, the system leve l fo ur,behavioral layer, and product la yer, constructing Industria l Bank CO.,LTD cultura lsystem based on the core competitive ness of enterprises. In addition, this paper givessome polic y recommendations to enhance the competitiveness of the Industria l BankCO.,LTD of cultural system.