Analysis ABB Investment In China And The Enlightenment To Our Electric Equipment Manufacturing Industry

Now many industries research some foreign direct investment in china, but to thepower equipment manufacturing industry are very few. Because of many factors limiting,few electric power equipment manufacturing enterprises investment to other countries atpresent. Though researching multinational ABB power equipment manufacturingenterprises to our country’s direct investment,we can analyze the factors led to its successto come out, so analysis the present situation of our power equipment manufacturingindustry and the gap with ABB.I hope through this article research, we can get someenlightenment to our country government and power equipment manufacturing enterprises.First, this paper thought the theory and practice to study the prompted multinationalABB power equipment manufacturing enterprises of our country direct investment. Second,I analyze ABB own success internal and external factors, these factors not only includingthe policies of the host country and home country include ABB itself to our country todevelop relevant strategy. Third, this article use the SWOT model to analyze the currentsituation of industry of our country now, and go out the advantages and disadvantages. Thelast, through the study of ABB, china government and electric power equipment industryenterprises can hold some suggestions and enlightenment to promote our direct investmentall over the word.This paper is the author in ABB’s internship experience and various aspects of datasorting collection. Although I hope getting the comprehensive analysis to all respects theexperiences of ABB’s transnational investment, restricted by various conditions and datacollection make this article have some shortages. I believe through the research of thispaper and the conclusion will give Chinese power equipment manufacturing industry directinvestment to bring some enlightenment and help.