The Application Of QFD In H Enterprise’s Improvement Of Logistics Cost Control

With the development of H enterprise gradually, H enterprise have made great progress in sales volume, but it also faces diversity challenges such as severe competition, high cost, products update rapidly, customer demand instable and so on. In order to remain competitiveness, H enterprise realized the importance of logistics cost control. So this thesis formulates a logistics cost control improvement mode to H enterprise to clear the direction of improvement based on logistics cost control theory and QFD, combined with house of quality and ANP.House of quality is the core of QFD, it contains six parts: left wall, right wall, platform, roof, room and basement. This thesis focuses on left wall, platform, roof and room to formulate a mode, and then get the data through interview and questionnaire investigation. First, the data of left wall, that is factors of logistics cost and its relative weight; Second, the data of platform, that is improvement measures; Third, the data of the roof, that is the relationship matrix of improvement measures; Forth, the data of room, that is the relationship matrix of factors and improvement measures. Then formulate the initial super matrix based on these data, and use Super Decisions Software to get the final super matrix.The conclusion showed that H enterprise’ improvement measures should focus on employees and methods. First, improvement measures about employees are most important, H enterprise should organize training and assessment to managers regularly; Second, take different measures to engineers and technicians differ in working age to retain talents; Third, improve the logistics operation mode, increase the vehicle transportation ratio, decrease the air transport ratio, then cut down the logistics cost. Taking some measures to improve H enterprise’ logistics cost control can not only reduce logistics cost, but also enhance its competitiveness.