The Study Of Precious Metals Business Management Of L Bank

The historical development of the precious metals market there have been hundreds of years, with the market as a safe haven investment demand increasing in recent years, the precious metals market trading has become increasingly active, precious metals prices rising, since the21st century, precious metals prices rose by more than three times, and continue to create a record high. Cancel the gold business pre-approval from2001and2002, the Shanghai gold exchange marked, although China’s precious metals market opening time is not long, but its speed is very fast, already from the spot trading of commodities to financial derivatives trading gradually shift, the people’s bank of China also create conditions for domestic precious metals into the international market, advances the strategy of hidden gold in people. Commercial banks is a financial leader in the financial markets and derivative products trading the financial markets has relatively rich experience and ability to market the precious metals markets play a greater role. Commercial banks at home and abroad to develop the precious metals business today, how the new competition in the market bigger and stronger precious metals business, accelerate the transformation of commercial banking revenues, improve non-interest margin of commercial banks will face an important issue.L as a large commercial bank, in recent years, always adhere to in order to promote local economic development as own duty, give full play to their own advantages, continuously consolidate the core guiding position in regional economic development, maintained trade lead deposit and lending business accounted for. This paper mainly through the combination of theory and practice, which is divided into six chapters. The first chapter introduction, through raises problems, study meaning and purpose of the article, put forward the research content and framework of the paper and the contribution of this paper. Chapter two precious metals business of commercial bank management related theory and literature review, systematically expounds the meaning and scope of business of commercial Banks, the relevant theories of financial innovation, the theory of market segmentation and the study of precious metals at home and abroad, analyses the importance of precious metals business, in order to determine the L X province bank of precious metals management provides a theoretical reference basis. Third chapter L Banks precious metals management present situation and existing problem are briefly analyzed, from the business varieties, customer base, the development of business and trade status of four aspects:analysis of precious metals management present situation and the achievements of the and find out the existing problems and reasons in the business. The fourth chapter in this paper, consulted domestic and international relevant management theory, put forward the countermeasures and Suggestions. Including optimization of development model, building gold chain financial service model; To optimize the operation process, improve operational efficiency; Expand coverage; To speed up the efforts in product innovation; Perfect price information strategy; Training professional team and risk control, to expect to enhance L bank in precious metals business competitiveness. The fifth chapter put forward countermeasures to safeguard measures, including construction of precious metals business platform, the construction of network business service function of the system and perfect the incentive mechanism. The sixth chapter is the full text main conclusions and problems which need to be studied further.