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Cultural Construction Of Scientific Development Concept Vision Business

Posted on:2014-01-21Degree:MasterType:Thesis
Country:ChinaCandidate:M J LaiFull Text:PDF
GTID:2269330425977953Subject:Basic principles of Marxism
Abstract/Summary:PDF Full Text Request
In today’s knowledge economy era, the characteristics of corporate culture flourished rapidly. With the rapid advance of globalization, the enterprise and talent competition is increasingly fierce, many enterprises pay more and more attention to human resource strategy management, integration of internal human resources, building efficient enterprise work team. Build, shape corporate culture to build enterprise core competitive ability, can make the enterprise to adapt to changes in market competition, adapt to the market rule, is the enterprise seeks the important strategy of sustainable development. Corporate culture has become the forefront of enterprise development strategy. Corporate culture is closely related to enterprise development strategy, enterprise culture and team building can form a benign interaction and matching, is the enterprise can gain competitive advantage in the increasingly fierce market competition of the important factors. China is faced with how to make full use of the nation’s excellent cultural resources, advanced management ideas and methods of science, build enterprise culture with Chinese characteristics; How to innovate our country characteristic enterprise culture construction, and promote the scientific development of the enterprise and the prosperity of socialist economy and culture. Corporate culture can be divided into enterprise spirit culture, system culture and material culture three level, its core is the spirit of enterprise culture, namely, value concept and thinking mode. Mutual accommodation, and promote the three culture to form unique cultural advantages, is the enterprise to overcome difficulties, win strategic decision of the invisible power. Both in the management system of the ascension, and provide service for the customer, or to employee motivation, corporate culture can become the guiding principle of enterprise management. And our country’s enterprises should be within the context of the scientific outlook on development constantly improve enterprise culture construction, create accord with China’s national conditions, with The Times into the enterprise culture construction measures. Corporate culture can dissolve the rebellious attitude of employees in front of the enterprise system and improve the staffs self-discipline and consciousness, initiative, and enhance the enterprise internal cohesion, stimulate innovation potential. Therefore, one of the most important role of enterprise culture construction is to improve management efficiency, reduce management costs. Right of enterprise culture construction harmonious society measures will promote the benign development of the enterprise, to create a better economic and social benefits. At the same time shows that the development and innovation of enterprise culture with Chinese characteristics for the construction of harmonious enterprise, construction of socialist culture with Chinese characteristics, the socialist harmonious society is of great significance. Set up and carry out the overall development, coordinated development and sustainable development of the concept of scientific development, this is more than20years of reform and opening up practice test truth, is overcome difficulties give us important enlightenment, also promote the construction of socialism with Chinese characteristics a well-off society in an all-round way the urgent requirements. The scientific outlook on development as an advanced and scientific world outlook and methodology, pointed out the way of for the enterprise culture construction with Chinese characteristics, and in harmony, innovation, people-oriented, brand strategic posture to guide the direction of enterprise culture with Chinese characteristics. Current to the concept of scientific development to guide the enterprise culture construction with Chinese characteristics is not enough in-depth research, this study has theoretical guidance and practical significance.In this paper, economics, management, literature, sociology, history and other discipline knowledge, by collecting literature, according to the reality condition, enterprise development by adopting the method of interdisciplinary research data analysis, from the perspective of scientific outlook on development for China’s enterprise culture research:first of all, based on the scientific development concept connotation analysis, analysis of the connotation of enterprise culture construction, the meaning of enterprise culture construction in China and target forecast; Next to the development of Chinese enterprise culture development present situation, some problems such as error, influence factors are analyzed; At the end of the paper will be under the guidance of scientific concept of development are put forward how to carry out the construction of Chinese enterprise culture, which a few basis points, grasp exactly how to carry out the enterprise culture construction and the concrete method of enterprise culture construction. And according to the connotation of scientific view of development of the concept of enterprise culture construction to set up, the establishment of the enterprise management system, characteristic of enterprise culture construction, play a key role of leadership, corporate brand building and create the six aspects of the external environment for China’s enterprise culture construction pattern design, put forward the\"harmonious culture\",\"humanistic culture\" and\"brand culture\" and\"creative culture\" mode; Enterprise culture with Chinese characteristics is put forward to use in the production and operation of the business based on the practice of the enterprise employees, in the modern science and technology, advanced management system and other path to realize the scientific development, harmonious development goals, finally in the conclusion emphasizes the innovation of this paper, study the contents of this thesis is the research hotspot of social economic times, strong practicality.
Keywords/Search Tags:scientific concept of development, corporate culture, harmony, innovation, building
PDF Full Text Request
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