Research On Development Strategy Of Dachong Mahogany Furniture Industrial Cluster In Zhongshan

Industrial cluster is an agglomeration, in which many enterprises of different scaleswith collaboration relationship and various related institutions and organizations of aspecific industry in a certain region, closely link together through crisscrossed networks.It represents a new form of spatial economic organization between the market and thehierarchy.Mahogany furniture in Zhongshan originated in70s of the last century. Afterstrengthen and accumulate for over30years, the industry has developed into aspecialized, technicalized, modernized cluster with enlarged scale, and its productscommand a good market all over the country. The mahogany furniture-specialized townand the township of mahogany engraving-Dachong town is located in Zhongshan city.For years Dachong town has become the largest domestic producer of mahoganyfurniture and a characteristic regional cluster with great competition in the country.The original data of mahogany furniture industry in Dachong town were collectedin the way of site interview and inspections, meanwhile the additional data wereacquired through related writings and online. Based on the study of industry theory,combining macroscopic and microscopic methods, the paper conducts detailed researchand analysis of mahogany furniture industry in Dachong town, explains the reason ofrapid growth of the cluster and points out the existing problems, and then analyzes thedevelopment of the cluster and the propose strategy of its update and furtherdevelopment.