The Development Strategic Research On Personal Financial Services In Bank Of China Gansu Branch

Since China banks personal financial business development of nearly twenty years, has achieved some success,but with China’s financial supervision system of continuous improvement, the rapid development of the financial market, continuous innovation of personal financial business of foreign banks increased to different extent and other banks, personal financial business of the competition in the financial markets become increasingly fierceand, so, Bank of China Gansu branch’s personal financial business development is not a moment to relax.Bank of China Gansu branch’s personal financial business is still in the development stage, some ways is not fully mature and perfect. This article first carries on the simple introduction to financial and personal financial businessperson, to analyze China’s commercial banks’ personal financial business development course and the present situation. Secondly, pointed out the necessity of China bank personal financial business development, the content of personal financial services Chinese bank, and compared with the personal financial management business of foreign banks and other domestic commercial banks, analysis of the China banking problems and bottlenecks in the development of personal financial business in. A review of the development of the personal financial management business China Bank branch in Gansu Province, analyzes the development situation of personal financial business of Bank of China Gansu branch, and through the comprehensive analysis of the current situation of personal financial business Bank of China Gansu branch, reveals many problems.Finally, learn from the successful experience of his line, based on the combination of Bank of China Gansu branch, the development of personal financial services problems, proposed to Bank of China Gansu branch, the development of personal financial services specific countermeasures and suggestions.