Study On The Effect Of Employees’Knowledge-Sharing Motivation On Service Innovation In High-end Hotels

With the rapid growth of hotels’scales and quantities in China, there have been increasingly serious issues of knowledge management. Therefore, knowledge management study draws attention of both scholars and practitioners. On the basis of literature review, interview and statistic analysis, this paper is conducted to explore the relationship between employees’ knowledge-sharing motivation and service innovation in High-end hotelsFirstly, through literature review on knowledge management, knowledge sharing, knowledge sharing motivation and service innovation, the paper clarifies the research framework. Secondly, the measures of variables are modified through interview with experts, customers and employees, what’s more, questionnaire pretest has been used to purify the measurement scale and lead to the formation of the final questionnaire. Finally, by operating the research data of large sample with SPSS18.0&AMOS17.0, the hypotheses are examined and the research model is modified. The conclusions are as follows:①Organization rewards motivation, reciprocity motivation and cognitive motivation all have significant influence on knowledge sharing behavior.②Knowledge contribution&knowledge collection have a significantly positive effect on new service development&service innovation behavior.③Different characters of hotel staff lead to various perceptions on the knowledge sharing motivation, behavior and service innovation performance. At last, management advices have been proposed to improve recruiting system, strengthen internal training, build incentive system and knowledge sharing platform, organize knowledge sharing activities and set up regulation.