Study On The Development Of Tea Industry In Pingshan County

Tea is China’s first drink, by gradually to the world, now has a potential market space and economic price. Pingshan county tea industry is a traditional advantage industry, is currently the pingshan county rural economy important pillar industry, and has the further potential and conditions of the development of tea industry. Pingshan traditional tea in recent years, especially in the protection of geographical indication products and pingshan traditional sichuan province famous brand to declare success, speed up the development of tea industry, promoting industrial level as soon as possible, realize the strong county prosperous common people goal, has been attracting the attention of pingshan county party committees and governments at all levels.Currently pingshan county tea industrialization is still in its infancy, In this paper, through the investigation method, observation method, the literature research method, experience summary method, the present development situation of objective analysis of Pingshan County tea industry, development strategy study, Pingshan County Tea Industry cautious, accelerating the Pingshan County tea industry development by leaps and bounds.the development of Pingshan County tea industry a bright future. Mainly displays in: the production scale, the degree of organization promoting, supporting research and development and technology have been enhanced, advantage greatly enhanced, brand and market construction continued to strengthen.The main conclusion is:pingshan county tea development is still in its infancy, regionalization, scale, industrialization, mechanization and specialization development is the only way; with the aid of leading enterprises, rely on science and technology of tea, implement the strategy of brand name optimization, improve the benefit coupling mechanism, pingshan tea to further expand market share. broaden the tea industry development chain, consummating the system of tea development, constantly improve the vitality of pingshan county tea industry development.