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Research On Development Strategy Of Dress Logistics Group Of Lusong In Zhuzhou

Posted on:2013-01-30Degree:MasterType:Thesis
Country:ChinaCandidate:Y H ZhengFull Text:PDF
GTID:2269330401951133Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The construction of logistics group on China’s economic development plays a greatrole in promoting and promote. With the transition of government function, economy andindustrial policy adjustment, the area and the increasingly fierce competition, forcing theChinese logistics group and its city must be careful to set its own development strategy,and continuously enhance the core competitive ability, to realize the sustainabledevelopment of the logistics group. How to effectively to realize the harmoniousdevelopment of regional economy, the development of the logistics group of strategicmanagement, and guide the development of logistics group has become a topic to besolved.In this paper, according to the author’s theoretical study and research on the spot, andrelated with the combination of theoretical knowledge of LuSong in Zhuzhou dresslogistics group development strategy are studied, Zhuzhou LuSong dress logistics groupdevelopment present situation, with SWOT analysis method, the LuSong dress of zhuzhoulogistics group development environment makes a further analysis, and finally putsforward some new ideas and specific content development strategy, and puts forward therelevant security measures. Full text is divided into five chapters, respectively is:Chapter1, introduction. This paper mainly introduces the research background,significance, the domestic and foreign research dynamic, thoughts, the basic frame andmain content. Chapter2, summarizes the related theory. Contents include the concept andthe logistics group in China, the development of strategic management theory, regionaleconomic theory and industrial cluster theory, etc. Chapter3, presents the ZhuzhouLuSong dress logistics group and its current situation of the development of the SWOTanalysis. Including Zhuzhou LuSong dress logistics group introduction, the presentsituation and existing problems, and existing problems of the cause analysis, etc. Chapter4,presents the Zhuzhou LuSong dress logistics group development strategy and itsimplementation. Including guiding ideology and development goals, industrialdevelopment planning, infrastructure construction, the development strategy of the supportsystem, etc. Chapter5, put forward the Zhuzhou LuSong dress logistics group managementstrategy and its security measures.According to the logistics group development strategy research less situation, thispaper Zhuzhou Lusong dress to the actual situation of logistics group, put forward thedevelopment strategy of the optimization of the plan, for the other logistics group of thearea of future development and government department make corresponding decision hascertain reference value.
Keywords/Search Tags:Logistics Group, Dress Logistics, Development Strategy, SWOT Analysis
PDF Full Text Request
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