Zibo Pujiazhuang Village Tourism Depth Expth Exploitation Researsh

The ancient village is a non-renewable cultural heritage, is the precious wealth of the Chinese nation. The existing ancient village integrates human social activities and the ancient culture and heritage, constitutes a rich ancient village atmosphere of rhyme.The ancient village has a prominent scientific, historical, cultural and aesthetic significance, and is the study of family origin, human settlement construction, traditional economic development, the patriarchal system evolution, experiments and research base of the Villages formation and personnel issues of education and family genes. The ancient village with its ancient architectural style, rich cultural connotations, the a unique rhyme ecological and historical value of the tourists had a great attraction for tourism development, utilization.Pu village is located in the foothills of Zichuan District3.5kilometers east of Zibo City, Pu Songling, the outstanding Qing Dynasty writer,was born in Pu village. Pu village is the origin of Liaozhai culture, with six centuries of history and cultural heritage of the ancient village, it has rich non-material culture and intangible cultural heritage. Liaozhai culture renowned in the word, unique architectural style of the Ming and Qing Dynasties, the far-reaching impact of important historical events, folk customs and customs unique charm. Pu village tourism developed earlier, mainly focused on Pu Songling and his works " Strange Tales from Liaozhai ". In recent years, the former residence of Pu Songling, Liao City tourism development has formed a certain scale, has caused a certain impact on the tourism market, has become the mainstay of tourism products in Zibo. But the heritage of history and context, reflect the Liaozhai culture root of Pu village tourism development has been neglected, the depth is not enough, there are many problems. For example, the tourism development of incomplete. contradiction between passive protection and sustainable development is more and more outstanding, the contradiction of resource management and operation system, the interest distribution mechanism is not reasonable. How to Pu village tourism depth of development, enhance the Pu village tourism destination competitiveness, realize the sustainable development, become an urgent problem to solve.In this paper, using a variety of methods of literature review method, empirical method, interdisciplinary research, collected by a large number of field survey and data, based on the tourism of ancient villages review and the depth of the development of theory, construct the tourism development system of ancient village," A culture "," two line"," an extension of’construct Pu village tourism development " three combination " system." A culture" refers to Liaozhai culture," two line" is the hometown and the ancient villages," an extension of " is "live " village." Three combination" system is the organic combination of Pu village tourism development system in the project development, market depth development and tourism facilities depth of the development.