Research On Development Model Of Fujian Rural Tourism Spots

After the reform and opening up, especially since the beginning of the21st century,with the increase of urban residents leisure time, China’s tourism industry is entering an era of unprecedented development, rural tourism has also been a rapid development of rural tourism and leisure resort with many large cities around the gradually formed. National Tourism Administration identified tourism theme as "rural tourism" years in2006, and vigorously support the development of rural tourism in China; Plenum of the Party and from the comprehensive construction of a well-off society in an all-round way, speed up the building of a new socialist countryside, given the wide range of policies to support the development of rural tourism is one of the ways of building a new socialist countryside.This paper, through the study of rural tourism development model, we can learn from the development experience at home and abroad, and rural tourism in Fujian Province as an example, based on the evaluation of the rural tourism resources, research models and ways of developing rural tourism in Fujian Province, optimize regional rural tourism mode, driven by the strategic objectives of the rural economic development.The article from rural tourism development research background and research paper summarized the status of research on rural tourism at home and abroad and its theory. Then try rural tourist attractions evaluation index system, provide more convincing evidence for the Fujian rural tourism development. On this basis, the development model of rural tourism at home and abroad to carry out a detailed analysis and summary of research by studying at home and abroad scenic rural tourism development model of regional rural tourism revelation. Finally, an example of rural tourism in Fujian Province empirical research SWOT analysis, based on the evaluation of rural tourism resources in Fujian, in-depth analysis of the status of the development of rural tourism in Fujian Province, and put forward countermeasures of Fujian Province, the development of rural tourism and measures.