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Studies On The Tea Industry Developing Plant Of Yuanling County

Posted on:2013-01-17Degree:MasterType:Thesis
Country:ChinaCandidate:D H ChenFull Text:PDF
GTID:2269330374970865Subject:Tea
Abstract/Summary:PDF Full Text Request
Study on the basis of the present situation of Yuanling tea industry, has analysis the advantage and inadequacy of Yuanling tea industry, put forward the guiding ideology, basic principles and development strategy to the development of Yuanling tea industry and made clear development target and orientation of industry Yuanling tea industry, put forward construction content in seven aspects and four security measures to Yuanling tea industry.The plant shows that tea garden area is going to have achieved200000mus in2020, organic tea garden area50000mus, pollution-free tea garden area150000mus. The plant is divided into two stages. The first stage from2011to2015, the main task is to expand tea production. Develop new tea garden60000mus, build tea processing factory150. The second stage from2016to2020, continue to expand the area of tea plantations, develop the new tea garden90000mus, build tea processing factory50, fine processing factory5, deep processing factory1. Cultivate one leading enterprise of the output value of100million yuan. The output value of50,000,000yuan leading enterprise for1to2, creating Chinese famous brand for2to3, a well-known trademark for1to2, the famous brand of Hunan province for5to10, origin protection marks for1.The aim of the Yuanlilng tea industry is to build Hunan original ecological green tea county with the unique natural ecological condition. Product structure is taking famous green tea as the main body, and the bulk of green tea, black tea and dark tea as the supplement body. Famous green tea aim to gift tea market and main office tea market, in the area of Huaihua (Xiangxi) as the focus; the bulk of green tea aim to in Hunan market, and expand to Beijing as the center of the northern market, with Shanghai as the center of the Changjiang River Delta market, with Guangzhou as the center of the coastal market, take the black tea as mainly raw materials to AnHuan county; black tea is main in Guangdong, Fujian market. Take "Jietan" tea brand as a county public brand.From the construction of tea plantation, tea processing plant construction, brand building, marketing system construction of tea, tea product structure construction, tea standardization system construction, tourism of tea culture industry seven part of the tea industry, clear tea industry development step, achieve standardization, specialization, scale, brand in Yuanling tea industry, and promote the tea economic development. At the same time, put forward to the measures from the organization, financial, talent, policy four respects in order to ensure the healthy and sustainable development of tea industry in Yuanling county.
Keywords/Search Tags:Yuanling county, tea industry, developing plant
PDF Full Text Request
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