Information Interaction Design Based On Creative Design Services Platform

Since The Creative Industry Workgroup of UK proposed the concept of creative industry in Nov.1998, the construction of creative industry in the world has been basically mature. Because of creative industry unique elements, making the information in the creative industry content more rich, information structure is more complex.Creative industry is intelligence intensive and capital intensive industry, relying on high quality information resources. In order to adapt to the change of the market and make itself better and faster to sustainable development, Creative Industry request information to be high quality and quantity. Facing the creative product market demand changing and more uncertainty factors, Producers face a greater risk of business. At the same time, it is different from the traditional sense of innovation. Creative behavior relies on tacit knowledge, the need to integrate a variety of resources.Therefore, Creative enterprise rely more on industrial network than the average manufacturing enterprise. In this context, it needs a crowd for design, manufacturing companies and trade that companies three parties to provide information exchange platform. Ensuring the information effective and rapid will be conducive to the development of creative industry.The existing research on the international is more concentrated in the e-government public service platform and lack of specialized service platform for creative industry research.In this essay, under the background in the development of creative industry, we put forward the construction of the concept of creative design services platform. The purpose of is subject is in order to better promote the creative industry chain upstream and downstream of information exchange, so as to promote the development of creative industry. This research has the following two aspects:We analyze the content and form, creative industry information put forward creative design services platform, information content and classification of the information structure model is established. And combine the characteristics of mobile phones and the theory of information architecture, interactive design, is presented based on the mobile client’s creative design principle of the service platform. And on the basis of the principle, has carried on the design practice.Our design practice is divided into three steps, first of all, using literature research, questionnaire survey, multidimensional combination of competing goods analysis, comprehensively and objectively collected user requirements. The last stage of in interaction design, we use the task flow, prototype design method. The realization of the scheme is based on the graphic and visual design knowledge system, using Adobe Photoshop and Adobe Illustrator graphic design software as the tool of graphics and interface design; Axure application prototype design software as a tool for interaction design.Theoretical tools:the theory of information architecture theory, the theory of interaction design, user research.Methods:because the research object of this article is in multidisciplinary cross domain, so in the study using the literature research, theoretical analysis method, questionnaire survey, the character role model, etc.