Study On The Application Of Information Navigation System For Public Service

With the competition of China’s telecommunication market, the telephone navigation’s original voice access way already could not satisfy to information navigation service and market competition need. Actively exploring new areas of information navigation and maintaining competitive advantage has become the urgent needs of information navigation service based on public service. On the above mentioned, the author tries to study and expound its design and its implementation of "Study on the application of information navigation system for public service".The application of information navigation system for public service achieves the phone navigation brand upgrade from the traditional enterprise report platform to the electronic commerce platform. Enterprise customer can pass the system to open shop, release product information, discounts information, and through electronic trading, product sales, leading the station all enterprise customers, towards a comprehensive e-commerce era.This thesis first introduces the basic theory and key technology used in the system. Then, through the description of logic structure, function structure, technology structure, and the relations between external systems, this thesis illustrates the overall structure design, and vividly describes the systematic panorama. Finally, this thesis presents the realizing effects of the key function of the current version.The information navigation system for public service solves the defect of the traditional voice navigation, constructs the bridge of information communication and transactions between the enterprise and the public, enlivens the telecom operators phone resources and value-added information resources, creates new profit growth point, provides more perfect service for consumers, enhances market competitiveness in information navigation market.