| Standing in the semiotic theory platform on TV, ideographic symbol system of TV is a comprehensive picture, sound, light, perturbation method, music, text and other elements, TV content dissemination is actually the propagation process of a kind of symbol, the symbol, television content is being delivered, Television Studies semiotics the television is endowed with the meaning of the text. From this perspective, the semiotic theory is a reference to the television research especially after the study of television content, it opens up a new perspective for the study of television. Chinese mainland TV civilians talent show itself is a complex symbol system, production and dissemination process of this kind of program is a symbol of communication through the medium of television process. In our country, so far, have not been to mainland China TV civilians shows as a television symbol system to carry out the research, there have not been systematic from the semiotic perspective, production and dissemination process of this kind of program. This paper attempts to make and spread by means of theoretical semiotics interpretation of Chinese mainland TV talent show of civilians, focuses on the criticism of the TV entertainment programs, in order to the production, survival and development of Chinese mainland TV civilian draft program has a function of promoting and reference.Therefore, the Chinese mainland TV civilians shows as a television symbol system to carry out the research, and the use of some of the basic principles of semiotics to interpret. Study on the semiotics method is generally used to refer to, the syntagmatic, paradigmatic, connotation, extension, such as some concepts to analyze all kinds of social phenomena deep significance, the main research the deep relationship between the allocation of rights and social significance of the text between each other, is the study of the deep logic relation hidden between the society symbol. This paper uses the theory of knowledge of Semiotics (including language, the signifier and signified theory, paradigmatic theory, Roland Bart, the extension of connotation, myth theory, cultural semiotics theory, and the consumption of symbols and some theory), combined with the "super singing girl","China’s got talent" two a sample material, symbolic tendency analysis and criticism of China civilian draft program.The main content of this paper is:the first chapter, Chinese mainland TV talent show of civilians and semiotic foundation. Mainly introduces the structure and characteristics of this kind of program; some of the basic theory of semiotics; symbol attribute this kind of program. The second chapter, system of TV symbol in Chinese mainland TV civilian programs. Mainly obtains from picture symbols, sound symbols, show clips of sound and picture symbol combinations, celebrity symbol aspects, with specific programs for example, with reference to certain TV art, launches the analysis. The third chapter, symbolic significance of Chinese mainland TV civilians program implementation mechanism. Symbolic meaning drifting mainly study the program; symbolic meaning of identity symbol meaning realization. Critical interpretation of the fourth chapter of Chinese mainland TV civilians program symbol tendency. Mainly involved in false symbol myth this program; production mechanism and the acceptance mechanism of rigid. In the conclusion part, the main contents of this article and points of view are summarized, pointed out through the analysis of the previous four chapters, in the Chinese mainland TV civilians talent shows, there is clearly a myth of manufacturing, and the spread of ideology construction and extreme consumption of TV symbol. |
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