Study Of The Aesthetic Problems In The Era Of Electronic Media

Today,the morden sicence technology is developing andmaturing, the aesthetic activity is no longer a simple form of map readingand visual activities,and becoming an comprehensive activity justcombine visual, listening and tactile sensation.when the original ancientMural Image Aesthetic come to the morden aesthetic,we know, theaesthetic activity is becoming complex.About the research on the electronic media era aesthetic,wemust focus on the aesthetic paradigm.In the ancient time,peopleremembered things by knotting chronicle and drawing on the wall,whenthe words han’t invented,this was the ancient aesthetic activity. At thistime, the aesthetic paradigm is rely on “reading”.when the pressworks areappeared, a higher level of aesthetic activities began to unfold.“Seeing”is becoming the he main way to carry out aesthetic activities.This way is comprehensive, three-dimensional aesthetic, and more emphasis. Thanks to the development of media technology,people sawmore Visual elements,and becoming rely on this way and electronicmedia technology more and more.The developing of the media technology had impacted on thetraditional aesthetic activities, including: authenticity, is becoming moreand more popular, etc. With the rise of visual culture, aestheticconsumption has also been repositioned, in material unprecedentedprosperity of consumer society, people gradually lost themselves, peoplepursue consumption pleasure, and addicted to all kinds of consumeractivity.In the age of electronic media, aesthetic subject has changeddramatically aslo. As we all know,the traditional aesthetic activities is tobelong to the elite class activities, but as the aesthetic distance disappear,the public becoming the subject of aesthetic activities. During this period,the aesthetic subject’s attention began to shift to the mass culture, and iswilling to accept the aesthetic experience of collective binge. Aestheticactivity is no longer precipitation and quiet, but full of impetuous andnoisy. In a consumer society, transaction process, the art of commodityvalue is much higher than its artistic value, artists also began to payattention to the commodity value of art because of money.Online literature, mobile phones literature, film and televisionworks, the body aesthetic forms are the representatives of the electronic media age. It can be seen that these four aesthetic shapes is made bymedia.With the invention of the computer, the network popularization,the network literature came into being. Because the network anonymity,openness, so the public can speak freely. Contact mobile phone is anessential part of modern tools, therefore, the text messaging function letmobile phone literature have the survival of the soil. Film and televisionworks is a collection of digital media technology, editing, and issuedpublicity], often with the aid of the media technology, network platformand other communication channels. The body aesthetic as the carrier, isanother very good interpretation of visual culture.