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A Research On The Marketing Strategy Of Einsten Children’s Early Development Center

Posted on:2014-02-04Degree:MasterType:Thesis
Country:ChinaCandidate:W Z FangFull Text:PDF
GTID:2267330401472146Subject:(professional degree in business administration)
Abstract/Summary:PDF Full Text Request
Average each Chinese province with0-6year-old infant nearly7million average cities have nearly600000of0-6years old babies; the country’s population base of over1.3billion, for eight consecutive years the birth rate remained at12‰, the large base steady growth, with updates, cast a golden early education market! Early education market in China is introduced from the United States, in our short span of several decades, the early education market matures. In this paper, market development strategy for early childhood in-depth thinking and research. In the course of the study, this paper mainly the "Baby Stan Early Learning Center" for the empirical analysis of the case, to complete this study by linking theory with practice.Principally engaged in the baby Stan Early Learning Centre as an infant and early childhood education, educational institutions, how to determine the company’s development strategy, cultivating the core competitiveness of the baby Stan Early Learning Centre, improve the comprehensive strength of the baby Stan Early Learning Centre, and the continuous development of competition in the market grow. This study focuses on the status and problems of early childhood center market development, and baby Stan Early Learning Centre, for example, the market environment and market pioneering the development of the status quo analysis and the market development strategy proposals.Believe that the analysis by the baby Stan early education center market development and market development strategy recommendations to give to the early education market learn from thinking, and can promote the growth of the Early Learning Centre.
Keywords/Search Tags:baby Stan Early Learning Center, market, development, strategy, positioning
PDF Full Text Request
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