The Comparative Research Of High-end Comprehensive Sports Leisure Resort Development Model

With the development of national economy, comparing the view of tourism way selecting with the old ideas, such a trend that people choose the way of vacation tour more than sightseeing tour could be found. In today’s world, people bear more and more pressure from live and work, vocation tour for sports entertainment gets favour of the elites. When the per capita GDP reached more than10000dollars, tourism in our country will develop to the period of experimental tourism. This will bring a rapid developing to vacation village, and high level vacation tourism must be a highlight in tourist industry. For this prospect, there are many new requires for tourist product; the product mix needs regulated; the product needs upgraded and updated; complete tourist product system needs founded; and high level vacation tourist product needs exploited and researched. It’s worthing talking that many vacation villages make the sports entertainment project the exploiting focus, and some tourism enterprises and tourism vacation resorts have pay attention to the high level sports entertainment vacation. This has been a new mode of vacation village exploitation in China. Jiu Longshan as a high level sports entertainment vacation resort making sports entertainment the featured product has important researching worth. This paper uses the theory of comparative management, comparing Jiu Longshan with CLUB MED which also has the featured product of sports entertainment, analyzing the strengths and weakness of Jiu Longshan, and making analysis to Jiu Longshan by reseaiching CLUB MED further. The suggestions are listed as follow:Jiu Longshan needs a wider thought, to broaden the horizon from the view of the big market of the whole country and even the whole world. The managing system needs strengthened by learning the managing method of the experienced vacational village abroad, and building a vacational village managing mode that suitable for sports entertainment; trying to integrate every project in the operating management, the unit operating mode and managing mode are helpful to the further development of vacational village; seizing the opportunity of the flourishing of tourism and vacation market, Jiu Longshan will get a better development and construction. Using the strengths of location factor and first mover advantage, the development of Jiu Longshan will be accelerated, and reproducts the existing mode of sports entertainment vacation to build real estate and vacation chain group; and it also needs new method and surmount in the aspects of policy use, tourism mode and brand building.