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Research On The Subject Of Marriage Drama Youth Consumption Perspective

Posted on:2015-01-05Degree:MasterType:Thesis
Country:ChinaCandidate:L HeFull Text:PDF
GTID:2265330428970148Subject:Communication
Abstract/Summary:PDF Full Text Request
Why love and marriage drama is from birth has often broadcast over a long period oftime? The most important reason is that it is like a mirror of the times, people of allages and both sexes can see their families from the shadow.After80s’,whoes social andfamily status is raising, is the new generation youth.Meanwhile, their love,marriageand family emerges new phenomenon with the changing times. People pay more andmore attention to issues of love and marriage of after80s’youth. Therefore, youth loveand marriage theme opera was born. At the same time,because of the development ofmarket economy,commercial law is increasingly penetrated into the field of culture.The rising of the mass culture and consumption culture promote the TV industrybooming. Inevitably, the creation of youth love and marriage drama was affected by thelaws of the market and consuming culture, and gradually, it is taking on consumptioncharacteristics. The paper is from the perspective of consumer culture to make apreliminary analysis of the youth love and marriage drama.The introduction part ofthis paperfocuses on the detailed explanation ofthe researchon the subject-the youthlove and marriage drama. Itpointsoutthatthe youthlove andmarriage series is the complex ofyouthidol drama and marriage and family ethicsdrama.It abandoned the plain ofidols drama and the wretchedness offamily soap series,taking the advantagesofboth. Moreover,it is pointed outthat the youth love dramamake the inheritance and development oftraditional marriage by the comparison.Themain content in first chapteris taking awhole grasp ofthe youthlove and marriagedrama, including combing the development ofyouth love drama, and classifying thenarrative theme.There arefourthemes: the traditional and the modern conflict andcompromise,emotional and physical double battle,the marriage ofleftover women andmen andparents identity upgrade.The second chapterwould analyze the productionmechanism ofyouth love and marriage drama. The logic ofconsumerism has penetratedin the process ofyouthlove drama with modeling production and dissemination. It ismodel, fashion andentertainment, which are the consumer attributes.The third chapterfocuses onthe analysis of consumption culture.Youthlove and marriage drama isincreasingly conspires with consumer culturetospread out consumerism ideology.Thefourth chapterof this paper made areflection oncultural issues in the youth love and marriage drama. As the productofthe times,the youthlove and marriage dramapresented some characteristics and culturalsignsinevitably. Inthe consumption era,both ethical conflicts and outlookonlove and marriage were Influenced byconsumption culture.And then,combined with theoretical analysis ofidentity,topointout that the80s’identityanxietyand crisis was based onconsumption prevailing.
Keywords/Search Tags:youth love and marriage drama, the mechanism of production, consumption culture, outlookon love andmarriage, identity
PDF Full Text Request
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