| At present, media convergence trend is unstoppable hidebound if radio and TV mediaindustry in China, the result will be eliminated by the market and the society at present, theradio and television industry in the world is still in the core position of medium, itsparticularity and authority despite the challenges of the emerging media such as Internet, butit still nots allow to ignore in the dominant position of social media can’t replace the currentand future a period, changes in the relevant laws and regulations will be broadcasting and TVmedia industry can survive a key factor in the development of radio and television industrythe government regulatory reform is not only an industry, but also involved the wholeinformation and communication industry the legal framework of how to further establish theproblem along with the reform of cultural system in our country, Radio and TV mediaindustry regulation problems also increasingly highlights the development of The Times haseconomic characteristics of radio and television industry and industrial properties beindubitable fact that spread of broadcasting and TV media industry regulation problem, lackof rigorous norms theory analysis, thus appears relatively weak; And the radio and televisionmedia industry itself has the particularity of the also made to study the regulation ofmanagement.For this, the paper import government regulation of the relevant management concept,government regulation of radio and television media industry structure to comb, with theperspective of management problems of government regulation of Chinese radio and TVmedia industry. And through the international comparison of radio and television mediumindustry government rules and regulations, combined with the development of Chinese radioand TV, using comparative analysis method, clarify the Chinese radio and TV media industryregulation change, thus summarized the status quo of Chinese radio and TV media industryregulation and trouble. Combined with the management theory, this paper discusses therealistic choice of Chinese radio and TV media industry regulation reconstruction, explicitgovernment function orientation, adjust the concrete practice of the government, andgovernment regulation of the practice for Chinese radio and TV media industry to providesome operational ideas and Suggestions. |