Visual Elements Of Film And Television Animation In The Applied Research Of Children’s Wear

The film and television animation as a visual cultural language, it has the features ofvivid visual effects and entertainment, with its unique artistic form to attract the attention ofthe public. And children, even adults are fond of it. This kind of unique artistic form impactsthe development of clothing art, especially children’s clothing design.The visual elements of film and television animation as a new idea of design graduallywalk into the field of children’s clothes. The colorful world, the really or imaginary scene, theexaggerated and funny actor, and the pure and simple story in the field of film and televisionanimation become indispensable parts of people’s life. Whether it is television or film, inwhich introduce a number of animation image, are the children’s favor. Especially in the lastfew years, we can see that the animation named "the pleasant goat and gray wolf" influenceschildren’s behavior and consumption concept a lot. Domestic and foreign children’s clothingtreats the visual elements of film and television animation as an important design elementsbecause the film and television animation not only has a broad feature, it is also easy tospread and easy to accept. At the same time, as the amalgamation of film and televisionanimation industry and clothing industry, some large companies of animation have launchedchildren’s products. Therefore, the use of visual elements of movie and TV animation inchildren’s clothing design is quite common, such as the role of Mickey Mouse in Americancartoon "Mickey mouse and Tang Laoya" is widely used in children’s clothing. The fabric,color, shape, pattern, decoration of children’s clothing can see the images of Mickey Mouseand Tang Laoya frequently. Thus, we can get the conclusion that the visual elements of filmand television animation have been used in children’s clothing more and more widely.In this paper, combining diverse characteristics of clothing design, analyze the usage ofvisual elements of film and television animation in the field of children’s clothing design.First of all, make conceptual interpretation for the animation of film and television, the visualelements in the film and television animation, and the children’s clothing design. And make an analysis of the impact of film and television animation for children’s clothing design, theoverview of children’s clothing design, and current developing situation of children’s clothingdesign. And then, detailedly illustrated the use of visual elements of film and televisionanimation in the children’s clothing design. Through the successful use of visual elements ofthe domestic and foreign animation of film and television in children’s clothing brand,Summarize, analyze and rethink the problems in the process of application. And it hasprofound meaning for our country to improve the theory system of children’s clothing designand for the effective combination of garment industry, film and animation industry...