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Design And Optimization Of Analysis System Of Mobile Information Client Requirement

Posted on:2014-01-26Degree:MasterType:Thesis
Country:ChinaCandidate:T TianFull Text:PDF
GTID:2249330398468249Subject:Business administration
Abstract/Summary:PDF Full Text Request
In a market economy, the customer is the focus of the enterprise, customer needs like a baton, directing every aspect of business operations processes. Moving as customers around the world’s largest communications carriers, how to understand customer needs, meet customer needs and create customer demand promotion and operation of the business design center.With modern mobile communication technology, the continued integration of the technology development of the mobile Internet, mobile information and our lives more and more closely integrated communications platform, users of mobile information technology through mobile phones, tablet computers, personal computers, and other platform interactive communication. Move as China’s largest basic communication operation, operated by the enterprise’s own information products a wide range of complex content. Excavation, subdivided the face of such a huge customer base, customer demand, how targeted products to provide customers with mobile information, mobile technology, information technology, electronic and networked mobile business service is a need to explore the topic of this article.Analysis as the starting point of the papers to the information needs of mobile information business customers, customer demand analysis of different industry applications, and ultimately seize several the most critical factor in determining customer needs, through the analysis of the determinants of the demand for a variety of customer the combination of analysis, the final analysis by customer demand factors ultimately determine the properties of the mobile information products, tariffs, user characteristics. Mainly to study several aspects: firstly, how acquired in the current communication business operation support system the different latitudes customer demand information; secondly, how useful customer information system analysis; thirdly, how to determine the right product strategy and marketing strategy; finally, according to customer demand to determine the company’s operations support system. Through the analysis of the survey of the needs of industrial customers, and existing research results at home and abroad, and analysis of consumer adoption of information technology business demand determinants model. By reference to the analysis and comparison of the three run the information, analyze the respective advantages and disadvantages for the current problems of the mobile information products development put forward a number of recommendations for mobile operators.
Keywords/Search Tags:Optimization
PDF Full Text Request
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